A Little Bird Told Me – Why is IP so Important in Todays Economy

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Ask  yourself

How important is intellectual property to the company’s balance sheet?

Now – ask Samsung?

Samsumg’s share plummeted nearly 7.5% after it lost a patent infringement case to Apple last year in late 2012.

The ruling in the court case wiped more than $12 billion dollars from Samsung’s market value overnight (research sourced from Marketwatch, 27 August 2012.)

If you want to take advantage of expert IP advice in Wollongong from a Intellectual Property qualified and experienced lawyer- call me.

See my previous post on the new  IP strategy agenda – in a nutshell. Coming Soon.

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1. Learn how IP is the key to business success strategies;

2. Learn how IP is innovation and is good business sense;

3. Learn how to use the IP Hierarchy of needs pyramid to your business advantage;

4. Learn how to map an  IP action plan;

5.  Learn how to rise as an IP savvy CEO;

6. Learn how play to win with your IP business strategies;

7. Learn how IP is the CEOs secret weapon.

The economic logic behind IP rights is to promote innovation and investment in new ideas by giving investors and innovators exclusive commercial control over their

creations, ideas and business goodwill for a limited time. 

Please see my blog for individual IP right fees . Please see my website and for my professional background, legal practice, legal education and legal teaching in Intellectual Property.

Please contact me for advice in Patents, Trade Marks, Circuit Layouts, Designs, Plant breeders Rights, Domain Name Rights and Copyright.  IP Audits and Corporate Commercial compliance. I have a track record of research and publications in IP.

I have fixed fees so that clients have certainty and I cost pieces of legal work independently to allow a business to evolve into, and develop its business strategy.

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Please contact Sweeny Legal  or Brandsworth Licensing should you require any assistance with any Intellectual Property (IP) rights, Commercial Agreements of any type or

IP Business and Commercial Strategies.

Phone Reception: 02 4254 5312

Mobile: 0417 699 645

eFax: 02 4204 1684 

Email: info@sweenylegal.com.au

Skype: SweenyLegal

FaceTime: info@sweenylegal.com.au

Contact Sweeny Legal

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Filed under Brand Power, Business Name Protection, Commercial Agreements, Copyright Law, Designs Law, Intellectual Property Law, Misleading Conduct

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